Guess what? Lately I have become obsessed with transparency! The more I work on it, the more I realise that transparency is at the very core of any healthy business relationship. It works inside an organisation, it works between organisations. It’s the essential ingredient to build trust and understanding.
And here it is: yet another variation of the Mower/Valdemarin partnership. 12 years after meeting in the early blogging days, after several collaborations and many different companies, this time we have decided to keep it simple and just use our names. After all, it’s only our reputation on the line.